Ray-Ban Meta

Conversation Focus

Dir. Ian Liu

MNTRA is a studio for story-led branded content.
MNTRA is a studio for story-led branded content.

Where intention delivers

Traveler in a red jacket walking down a cobbled old-town street
Chef in an apron chopping herbs in a professional kitchen
Woman in a blue dress walking through a green rainforest grove

( What we do )

  • StrategyAudience, message and the plan to reach them
  • Story developmentConcept, script and creative direction
  • Production / PostA crew built for each brief from pre-production to final delivery
  • DistributionFormats, cutdowns, rollout and the platforms they'll live on

Branded films and content, from intention to delivery.See the process →

Arnaud, founder of MNTRA, smiling in a white Philly cap and white t-shirt

From the founder

Every MNTRA project starts with a conversation with me.

I'm Arnaud. I've produced across the US and in markets throughout the Americas, Europe and Asia, for the world's top brands like Marriott Bonvoy, Nike and Meta. For each brief, I build the team from a network of directors, creatives and producers I've spent the past decade assembling.

Thanks, that's on its way to me. I'll get back to you within a day or two to find a time. – Arnaud

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